Wednesday, 11 February 2009

Smart thinking - Tencel eco-denim

Smart thinking - Tencel eco-denim

Billy Hunter reports from Expofil/ Premiere Vision

11 February 2009, Paris - Lenzing has launched its Tencel botanic denim for ecoists here at Expofil/ Premiere Vision. There is no doubt that denim manufacturing has a high environmental impact and in response Lenzing in collaboration with supply chain partners, proposes to optimize the production process from fibre to finished garment, using the latest thinking and best technology available to create true ‘low impact’ denim jeans.

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